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Basic Question 0 of 9
According to McGahan and Porter, industry and competitive forces can act as ______ on a company's returns.
B. a ceiling
C. both a ceiling and a floor
A. a floor
B. a ceiling
C. both a ceiling and a floor
User Contributed Comments 0
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I passed! I did not get a chance to tell you before the exam - but your site was excellent. I will definitely take it next year for Level II.

Tamara Schultz
Learning Outcome Statements
analyze sources of risk, return, and diversification among hedge fund investments
CFA® 2026 Level I Curriculum, Volume 5, Module 6.